Budweiser donks woman in charge of Trans marketing fiasco, replaced with old man

[TinkerTanker]

Alissa Heinerscheid, the marketing director of Bud Light, has taken a "leave of absence" and has been replaced after a damaging marketing disaster promoting the transgender agenda.

The development was first reported by Beer Business Daily.




Heinerscheid will be replaced by Todd Allen, the global marketing VP for Budweiser, the company confirmed to Ad Age.

Still not drinking it, but it's a move in the right direction.

Woke Bud Light marketing chief takes leave of absence after transgender influencer disaster | Blaze Media

Alissa Heinerscheid, the marketing director of Bud Light, has taken a leave of absence and has been replaced after a damaging marketing disaster promoting the transgender agenda. The development was first reported by Beer Business Daily. Heinerscheid will be replaced by Todd Allen, the global...

www.theblaze.com

 

[dennishoddy]

I knew I'd seen that! Posted in an earlier thread that she resigned and out. It appears she has taken a "leave of absence" vs resigning hence the disparity of the search algorism.
Good find!

 

[JEVapa]

Didn't someone here say she's attractive? WTF? I bet she uses half a tube of Crest for those chiclets in her face.

 

[Glock 'em down]

That's kinda like closing the barn doors after the horse has already ran out. I think AB may be too late to bring their "loyal patrons" back considering the damage that's been done.

Meanwhile, the folks over at Golden Colorado are just silly about it.

 

[Snattlerake]

That's kinda like closing the barn doors after the horse has already ran out. I think AB may be too late to bring their "loyal patrons" back considering the damage that's been done.

Meanwhile, the folks over at Golden Colorado are just silly about it.

Never did like Rocky Mountain Trout Piss

 

[Chief Sapulpa]

That's kinda like closing the barn doors after the horse has already ran out. I think AB may be too late to bring their "loyal patrons" back considering the damage that's been done.

Meanwhile, the folks over at Golden Colorado are just silly about it.

Molson Coors is so woke I bet they’re pissed they didn’t think of this marketing fiasco.

 

[Aries]

What a disaster for them. They pissed off a huge portion of their market with the campaign, and now they'll piss off the percentage that celebrated the campaign. I'll bet the phrase "Just shoot me now!" has been uttered a number of times among their executive group recently.

 

[DavidMcmillan]

“Don’t ya just love it when a plan comes together”

 

[CorpsVet]

3 words P B R

 

[Aku]

I would fire everybody who thought this was a good idea.