I salivate over their Prime selection every time I'm in there. Just can't force myself to upgrade. One of these days I'll walk in and get some of their Prime meats. I'll just have to be sure my son is either gone or old enough to watch himself. I hate distraction when I'm grilling.
I get the non prime most of the time. My body is fat enough as it is and there is a substanial increase in fat from their rib eye to the prime rib eye. But dang, every once in awhile, I gotta do it.