Saw a TV program about past winners. The bums in the family, and other hard luck folks swamp the winner with gut wrenching story's, etc, is what he is talking about.
Best to take the change, move a long way off, and keep it to yourself.
You missed it!
That was a sarcastic remark in the vein of "Win the Powerball? What's that? I don't know what you're talking about."