Family Video are more into the real estate property than the rental industry. They own the land they build on so they are primarily concerned with property value. They don't really have to make all that much money when you don't have a lease to pay. As long as you can pay for the employees and utilities you are all set.
wouldnt it make more sence to sell it as commercial land or lots to say CVS or walgreens instead of build some lame video store that is not going to make it??